It’s now accepted that within the field of direct mail, one-2-one mailings produce a far greater response, with a typical multi-point personalised mail-shot generating a response rate of between 14 – 33%.
Our system allows greater flexibility in the merging of personalised images and text to deliver a unique printed end product.
Variable data for direct mail
Litho printing is still by far the most cost effective means of producing high volume mailings and once printed we can add personalised customer information onto the mailing by overprinting on our state of the art laser printers.
But we don’t stop there…
At LT Print Group we can also handle the mailing for our customers, leaving them with more time to concentrate on furthering their company’s success.